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Ageing In Australia - IRT Seeks Innovative Ideas

on the Monday, September 18, 2017

How can we revolutionise aged care and retirement living? That’s the question seniors’ lifestyle and care provider IRT Group is asking during its 10 week open Innovation Challenge.

The community-owned provider is on the hunt for bright ideas to reinvent support services, care experiences and housing solutions for an ageing Australia.

“By 2055, an estimated 40,000 Australians will live to see their 100th birthday, and the number of people aged 70 and over will almost triple”, said Acting Chief Executive, Sam McFarlane.

“How we fund and deliver services, care and housing for a growing ageing population is a critical issue. But so is how we empower and enable older people to keep making a positive contribution to our communities and enjoy quality of life.”

To solve these ‘wicked problems’ IRT is inviting everyone — old people, young people, politicians, health workers, carers, tech gurus — to join its Innovation Challenge.

Forward-thinking ideas are invited in 11 opportunity areas:

  • Habitat, Space & Shelter
  • Environment Climate
  • Population Health
  • Movement
  • Dying, Death & Dead
  • Disruptive Tech
  • Service Delivery
  • Purpose Role Image & Identity
  • Lifelong Learning
  • Experience
  • Economics Employment

“The Innovation Challenge works by getting lots of ideas from lots of people, exploring and refining them, and creating pilots so we can test them further, before the development of new business models begins,” Mr McFarlane said.

“During the 10 week Challenge, there’s no such thing as a bad idea. I urge anyone with an interest in improving options and outcomes for older Australians to get involved.”

IRT’s Innovation Challenge closes on 29 October 2017. To get involved email visit the website or join the Facebook community

Find out more about IRT Group

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