Fit for the Frontline

NNT Uniforms, Australia’s leading corporate and healthcare uniform apparel brand has unveiled its latest campaign and is giving the market a first look at its new brand direction ‘Fit for the Frontline’.

The new campaign celebrates the professionals on the frontline and was informed by an extensive brand research project.

Vanessa Marven, Head of Marketing & Customer Service, Workwear Group, explains: “When we considered the research findings, we heard recurring themes of taking pride in your profession and the sense of camaraderie and teamwork that has been heightened during the pandemic. We wanted this new campaign to capture those elements and to convey that just because you wear a uniform, doesn’t mean that you can’t stand out.”

Created by an in-house design team, the health collection features comfortable matt jersey, soft cotton and the flexibility of technical fabrics, refined through extensive wearer trials, customer feedback and leading technology. You will be able to shop your long-time favourites, as well as a wave of new energy through updated styles and innovation fabrics.

The team at NNT understand the role of a caregiver is varied and has a myriad of roles and responsibilities. Your day could start with a quick run to the local shops for an in-home care patient or doing the rounds within a facility. No day is the same just like no patient is the same, and that is why NNT offers a vast range of apparel to support you, and your team, to meet the functionality your role requires.

Designed with health professionals and facilities in mind, NNT have created a range of colour options that will not only unite your team, but will create a sense of comfort and assurance for your patients. This year, NNT has introduced a new colour ‘Hunter Green’ that is available across scrubs, polo shirts, front of house blouses and tops. If you are looking for something more traditional, NNT also have a range of apparel options in Navy, Mint, Purple, Cobalt and Black & Charcoal.

NNT’s top selling scrubs just got a whole lot better with the introduction of the Next Gen Active Scrubs, which feature a new and improved fabric with the added bonus of an antimicrobial finish. NNT have thought about the small details that can make the biggest difference to your day.

The best part about NNT's range is that everything is machine washable. So, no matter how long your day was or how late you get home, you can literally strip down and throw your uniform in the wash, and know that you will be ready to go again, ready to take on the day, and whatever it throws at you.

Click here to find out more about NNT