TLC Healthcare Debuts Dynamic Website to Drive Vision of Integrated, Life Changing Care

TLC Healthcare (TLC) has successfully launched its new website. The site design, content and user experience supports TLC’s positioning of “Life Changing Care”, delivered through an innovative, integrated model of care.

CEO & Managing Director, Lou Pascuzzi says “The site better reflects the delivery of our vision over the last 11 years, which has transformed our operational model from aged care to a truly integrated model of care, achieved through innovative concentric diversification.

“Our objective is to improve our online presence and customer experience, overhaul our site navigation, and streamline online data capture for enhanced lead generation and customer follow-up, capitalising on our new HubSpot CRM platform.

“The new site features a suite of brand new photography and videos that perfectly illustrate the interconnectedness of our services, and reveal our brand evolution”, Pascuzzi added.

TLC partnered with Hive Creative and Frank Digital for the photography, film and digital components of the site.

Matthew Mellor, Chief Marketing Officer at TLC Healthcare, stated, “Our partnerships with Hive Creative and Frank Digital have produced a website that genuinely embodies our vision of integrated healthcare services. The new site greatly enhances our ability to connect with the community and manage their needs, streamlining our processes and boosting overall satisfaction. We are thrilled to launch this new platform and continue our mission of delivering Life Changing Care.”

TLC Healthcare owns and operates multi-generational healthcare precincts with co-located residential aged care, community medical centres, health clubs, early learning centres, registered training facilities and commercial cafés, across Melbourne and Geelong.

Find out more about TLC